About McKenna-Kate
Driven to Excel: A Future in Fashion Buying
Passionate about fashion's dynamic world, I combine creative expertise, retail experience, and a commitment to growth to shape my career in fashion merchandising.
I am a driven and independent senior at Virginia Commonwealth University, pursuing a Bachelor of Arts in Fashion Merchandising and a Minor in Marketing. I have a passion for the dynamic and ever-evolving world of fashion that is fueled by my dedication to building a successful career in fashion buying.
With nearly 4 years of experience in the fast-paced, high-end dining industry and hands-on roles in various retail environments, I have developed a strong foundation in customer service, attention to detail, and adaptability. Most recently, I interned at the Navy Exchange Service Command in their jewelry, cosmetics and accessory department, where I was able to gain valuable insights into retail operations and supply chain management.
Proficient in Adobe Creative Suite (Illustrator and Photoshop) and Microsoft Office, I bring a creative and analytical approach to every project. Always eager to learn and grow, I look forward to leveraging my skills and experiences as I pursue a career in fashion buying.
My Approach to Fashion Merchandising
Bridging Creativity and Strategy to Craft Memorable Fashion Experiences.
Fashion is a fast-paced, ever-evolving industry, and I thrive in environments that demand creativity, adaptability, and keen attention to detail. I believe that successful fashion merchandising is about more than just trends—it's about understanding consumer behavior, predicting market shifts, and crafting experiences that resonate. My experience in both retail and high-end food service industries has taught me the importance of connecting with customers and delivering not just products, but memorable experiences. Whether it’s through product selection, strategic displays, or analyzing market data, I approach every task with a balance of creativity and business knowledge, with the goal of aligning the consumer's needs with the brand's goals.
Work Ethic & Passion for Growth
Fashion is a fast-paced, ever-evolving industry, and I thrive in environments that demand creativity, adaptability, and keen attention to detail. I believe that successful fashion merchandising is about more than just trends—it's about understanding consumer behavior, predicting market shifts, and crafting experiences that resonate. My experience in both retail and high-end food service industries has taught me the importance of connecting with customers and delivering not just products, but memorable experiences. Whether it’s through product selection, strategic displays, or analyzing market data, I approach every task with a balance of creativity and business knowledge, with the goal of aligning the consumer's needs with the brand's goals.
